[K-Trend Report] The Return of the Split Photo Trend

As decorating Instagram Stories and feeds in a stylish way becomes a growing trend, various photo editing techniques are gaining attention. Among them, there is one trendy technique frequently appearing in K-POP artists’ social media and concept photos lately,  the “split photo.”

The split photo is a method where multiple photos with similar compositions are arranged into a single layout. It is attractive in that it allows multiple cuts to be shown at a glance. It’s also consistently loved for its distinct retro vibe.

In this edition of the K-Trend Report, let’s take a look at K-POP artists who have showcased stunning images using this stylish split photo technique.

📸 aespa KARINA

KARINA is one of the artists who particularly enjoys using split photos. She displays trendy photo editing skills by utilizing various split layouts, not just 2-way splits.

In particular, even when the photos don’t have exactly the same composition, she arranges images with a similar mood side by side, effectively conveying the sentiment of the moment. For instance, by combining a half-body photo with a shot of her shoes that are not visible in the main picture, she naturally connects unseen elements through the overall mood, a very impressive approach.
 

📸 LE SSERAFIM HUH YUNJIN

You can easily find split photos on HUH YUNJIN’s social media as well — she’s widely known by the nickname “hot girl.” She uses multiple cuts with similar compositions to create a hip and stylish atmosphere, demonstrating the textbook example of split photography.

HUH YUNJIN enhances focus on the subject by using flash against a dark background, and emphasizes her unique charm by arranging close-up shots of props alongside portraits. Depending on how the photos are arranged, the overall vibe can completely change, making HUH YUNJIN one of the artists who best showcases the appeal of split photos.

📸 IVE REI

REI, also known as a “master of photo styling,” actively uses the split photo technique. She especially prefers full-body or distanced shots taken by others rather than selfies, often presenting them in split compositions.

REI uses split photos to convey the overall atmosphere and emotion. She also adjusts the split ratio for each photo to highlight specific images, showcasing her sense of stylish editing. Her keen eye adds fun with varied compositions and vibrant colors.

📸 NCT WISH

As split photos gain popularity again, more artists are incorporating the technique into concept photos. One notable example is NCT WISH. They placed two similar shots side by side, and added a close-up of a specific detail at the bottom, effectively capturing both the overall mood and subtle emotions of the members.

NCT WISH actively utilizes not only split photos but also various editing techniques in their concept images, building a trendy and hip image that resonates with the MZ Generation. They truly deserve the title “Gen Z Artists.”

📸 i-dle

i-dle, who recently made a comeback with their 8th mini album We are, also revealed concept photos using the split photo technique. On the 5th, i-dle unveiled both group and individual “𝐢-𝐝𝐞𝐧𝐭𝐢𝐭𝐲 Trailer” content, along with concept images that captured scenes from the trailer.

The released images stood out for their smart combination of full shots and close-up detail cuts. Especially noteworthy was how they seamlessly connected photos taken from different angles, breathing life into otherwise static images. i-dle used split photos not just for visual aesthetics, but as a tool for conveying emotion, increasing immersion and delivering a strong impression.

Just like this, K-POP artists are actively incorporating trending photo techniques seen on social media into both their personal accounts and album concepts. As the “photo styling” craze continues, the split photo trend is once again in the spotlight, allowing fans to enjoy even more diverse and high-quality concept images.

We look forward to seeing what new photo techniques will catch attention next in the ever-evolving K-POP scene.